Stratasan Blog

Leading Change in Healthcare

A Review: 2017 SHSMD Executive Dialogue


By Lee Ann Lambdin

Between February 21–22, 2017, a group of senior-level strategic executives gathered in Scottsdale, AZ for the SHSMD Executive Dialogue: Leading Change, an interactive seminar with in-depth dialogue about healthcare strategy and marketing. I had the pleasure to attend the meeting and learn from both presenters and other attendees.

 

The learning objectives for this event were the following:

  • Critically consider major changes in healthcare and explore implications for healthcare strategy professionals.
  • Examine in-depth, significant organizational imperatives and the role strategic leaders play in effective planning, implementation, and execution.
  • Gain new insights into the expertise and approaches that will lead to personal and organizational success through open dialogue with recognized experts, along with peer strategic leaders.

With 3 speakers at this conference, one presentation from a sponsor, and an hour of Q&A and discussion after each speaker, there was a great deal of interaction and dialogue between the attendees. There were forty attendees, creating a true sense of intimacy and openness among those in attendance. In short, it was a very worthwhile meeting.

5 Takeaways from SHSMD 2016

SHSMD Connections 2016 was held in Chicago from September 11-14. As we introduced in our previous post, the Society of Healthcare Strategy & Market Development (SHSMD) Connections is a tremendous opportunity to network with an estimated 1,400+ healthcare marketing, public relations and communications, and strategic planning professionals while taking in more than four hours of keynote sessions and choosing from 60 sessions and eight targeted learning tracks.

5 Tips for Maximizing Your Time at SHSMD

 

 

Like any big conference, attending the Society of Healthcare Strategy & Market Development (SHSMD) Connections can be an overwhelming experience. Headed into its 20th year as an event, SHSMD Connections 2016 is taking place September 11 - 14 in Chicago. With an estimated 1,400+ healthcare marketing, public relations and communications, and strategic planning professionals on-site, 60 sessions to choose from, 8 targeted learning tracks, and more than 4 hours worth of keynote sessions, it’s easy to see how this could be an enriching experience, but it can also feel like you’re drinking from a firehose.

Stratasan's SHSMD 2015 Recap: Python What?

The Stratasan team was thrilled to once again attend and participate in the annual Society for Healthcare Strategy & Market Development (SHSMD) conference.

The 2015 SHSMD conference was themed "Bridging Worlds for the Future of Healthcare" and focused on healthcare being more nimble and entrepreneurial but also based in storytelling. The general sessions were from entrepreneurs and storytellers and there were nine tracks for the concurrent sessions. Stratasan's session was in the Analytics and Research track. All sessions related to the SHSMD document, Bridging Worlds, the Future of the Healthcare Strategist, essentially bringing that document to life with storytellers and presenters.

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