Healthcare Strategic Growth Blog

Care-Setting Shifts Indicate It’s Time to Determine “What Next?”

Posted by Michael Shipley on Aug 12, 2022 7:00:00 AM

By Michael Shipley
Senior Product Manager

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Tags: Blog, Stratasan, strategic planning, strategy, data, data analysis, data analytics, data-driven decisions, data strategy, growth, health, health care, health strategist, health strategy, healthcare, healthcare data, healthcare planning, healthcare strategic growth, healthcare strategic planning, healthcare systems, hospital, Market Share, healthcare growth, data analyst, all-payer claims data, decision-driven decisions, data aggregation, payers, Gist

Now What:  Payers' Transparency in Coverage Deadline Has Passed

Posted by Morgan Atkins on Jul 14, 2022 10:00:00 AM

What Healthcare Providers Can Expect

By Morgan Atkins
Vice President, Product and Innovation

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Tags: Health Insurance, healthcare, hospital strategic planning, hospital strategy, healthcare news, all-payer claims data, market reimbursement analyzer, payer negotiations, payers, health plans

Marking the Trends in Physician Recruitment and Relations

Posted by George Sackllah on May 16, 2022 7:30:00 AM

How to Readily Identify Opportunities for Growth and Expansion

By George Sackllah

The dynamics of physician relations are perpetually changing. For now, there’s a seeming shift in priorities as a generation of physicians are placing greater emphasis on work-life balance and less drawn to managing their own practice. Additionally, as more Boomers reach retirement age, many are seeking options to transition out of full-time practice. Physician liaisons need insight and support as they work to navigate these discussions, track patterns to inform their conversations, and build mutually beneficial relationships. In this post, we’ll discuss in more detail trends in physician recruiting and relations, and how physician liaisons and those in business development can be better equipped to keep pace with the changes.

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Tags: physician liaison, physician relations, physician strategy

State Data: Three Things You Need to Know

Posted by Daniel Dreaden on Apr 12, 2022 8:46:00 AM

Reconsidering the Value this Data Set Provides

By Daniel Dreaden

Most states have access to their own state data, though the value of this data is often overshadowed by other data sets. In this blog, we’ll look at the top three things you need to know about your state data - and why you should reconsider the value it provides.

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Tags: state data

Solving for Referral Leakage and Outmigration

Posted by Michael Shipley on Mar 7, 2022 2:56:17 PM

How Stratasan’s ZIP5 Patient Origin Modeling Can Help You Identify Trends and Opportunities

By Michael Shipley, Morgan Atkins

Stratasan recently began offering a new capability: ZIP5 analysis of our All-Payer Claims Database. This capability helps health systems and hospitals better assess critical business performance in areas such as patient outmigration and physician referral tracking.

Stratasan assigns a ZIP5 to patient IDs in order to provide an enhanced level of granularity. The ZIP5 assignment is for All-Payer Claims 837 submit data since that is the data being rolled up to the ZIP. This modeling is based on the patient’s observed healthcare utilization from All-Payer Claims Data (APCD). In this blog, we’ll explore our methodology for ZIP5 modeling, but first, let’s explain why this level of insight is useful.

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Tags: data analytics, apcd, zip5

Answers to Your Top Community Health Needs Assessment Questions

Posted by Lee Ann Lambdin on Feb 22, 2022 1:49:37 PM

Advice from the Experts on How to Successfully Complete Your CHNA

By Lee Ann Lambdin 

2022 will be a big year for Community Health Needs Assessments (CHNAs). With the requirement that they are conducted every three years, this is the year for many hospitals to undergo a systematic collection, analysis, and dissemination of information about the health of their community.

With this in mind, we recently gathered some of the brightest minds we know - all experts on how to successfully conduct a CHNA: Dr. Stephanie Bailey, Amanda Ables and Carol Quest. Each of these industry healthcare leaders have been there, struggled with and come out the other side of at least one CHNA. (You can read full bios for each of our panelists at the end of this post. We also recorded the session, and you can listen to it here.)

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Tags: chna, Community Health Needs Assessment, community outreach

Uncovering the Top Concerns of Healthcare Decision Makers

Posted by Jennifer Keller on Feb 8, 2022 9:53:18 AM

And How the Right Tools Can Help You Know Where to Grow

By Jennifer Keller

Our entire Stratasan team knows the importance of deeply understanding the needs and desires of the healthcare strategists, marketers, physician liaisons and other decision-makers we serve. We're constantly working to identify our customers' motivations, challenges and struggles, so we can more effectively support them and better tailor our products and services to capably address their top priorities.

It was with this in mind that we recently brought in outside experts to help bridge knowledge gaps and amplify internal understanding of the always complex, always changing acute care, ancillary and payer spaces. This amazing team - highly skilled at conducting in-depth qualitative research and utilizing simple frameworks to capture a central message - served us well, both confirming what we already knew and uncovering many interesting new insights. In this post, we’ll share some common themes from our research, and how we’re pivoting our outreach to more closely align with the ways we provide value.

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Tags: strategic growth, strategic growth planning, healthcare strategic growth, healthcare growth

Physician Relations: YOU are the Market Expert

Posted by Jennifer Keller on Jan 20, 2022 6:21:00 AM

by Tony Camarata

The relationship between physicians and provider facilities is impacting much of the changing landscape of healthcare. Physician Liaisons are the face, voice, and ears of this demanding effort. Tasked with building relationships that will drive growth and revenue, this position needs the support of directionally correct, objective data that can support and enhance their market  assessments. After all, as the Physician Liaison, you are the market expert.

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Tags: physician liaison, Physician Pathway, physician recruitment, physician referral, physician referral tool, physician relations, physician tool, strategic growth, strategic positioning, health care, health strategy, health system, healthcare strategy, hospital strategy, pathways, physician patterns

[Infographic] Top 3 Reasons People Don’t Visit the Doctor

Posted by Daniel Dreaden on Dec 28, 2021 10:17:00 AM

Combat the Trends and Get Patients the Care they Need

By Daniel Dreaden

Research shows that regular check-ins with a primary care provider can lead to the early detection of major healthcare concerns. It can also keep chronic problems like diabetes, asthma, and congestive heart failure from turning into emergencies and costly hospital stays. And yet, nearly half of all Americans say they or someone they live with has delayed care since the onslaught of coronavirus, according to a survey from the Kaiser Family Foundation.

While fears of COVID continue to be, not surprisingly, a major factor keeping patients from visiting their doctor, there are other concerns to be considered as well. A Zocdoc survey shows that Americans across the board—especially Millennials—are dropping out of healthcare. These stats may surprise you:

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Tags: healthcare news, healthcare trends, healthcare market data, site location, site selection

Stratasan's Most Popular Blogs of 2021

Posted by Jennifer Keller on Dec 13, 2021 9:32:16 PM

2021 has been a year full of learning, growing, and overcoming for all of us. We hope Stratasan's Strategic Growth blog series has been a bright spot in your week, delivering insight and inspiring creativity. We discussed how to widen outpatient planning opportunities, learned how to use reimbursement data when entering new markets, discovered how to access the latest population data for better strategic planning, and much more.

As we close out the year, we thought it'd be helpful to share our five most popular blog posts of 2021. These posts received the most views and seemed to provide useful growth guidance to you, our readers. If you’re staying home for the holidays or enjoying some downtime before the new year begins, check out these posts that you may have missed or revisit your favorites for fresh insight.

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Tags: Blog, strategic growth, health care, healthcare, healthcare strategic growth

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