Automate Your Busy Work and Make Time for Strategic Thinking

Automate Your Busy Work and Make Time for Strategic Thinking

Uncovering Opportunities to Increase Productivity

By Lee Ann Lambdin and Morgan Atkins

Especially in times of crisis when demands are filing in from every direction, looking for opportunities to increase productivity through automation is key. Teams must find ways to work smarter, not harder, as the saying goes. 

Today, hospitals are stretched thin by so many varying concerns. Fewer elective surgeries and increased financial pressures. The need to remain vigilant regarding COVID-19. The demand to manage strategic operations with a reduced staff as many have been furloughed. Across the board, the stress of working in the healthcare industry is at an all-time high. 

Automation can help teams keep up. Further, it can make time for more meaningful work—including strategic growth planning and preparation of the future. In this post, we’ll discuss how to activate automation and trigger a shift to more wisdom-focused work.


Making Room for Strategic Thinking

Even under normal circumstances, hospital marketers and strategists can get caught up in managing work that is important and necessary to keep day-to-day operations on the rails. But this tedious work is often time-consuming and leaves little room for strategic thinking. 

Concerns about productivity and issues of capacity often lead us to the DIKW pyramid. The DIKW pyramid represents a hierarchy of decision-making that healthcare leaders interested in data analytics can follow to capitalize on their resources and automate data-related processes. The goal is to spend more time in the knowledge and wisdom space where the best decisions are made. You can read more about the secrets of the DIKW pyramid in this paper.

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Key Automation Opportunities 

1. Market Share Reporting

How many hours and/or people does your team have devoted to reporting market share and updating it each quarter? What if, instead, market share reports could be updated automatically, without you having to do anything, literally anything. With Stratasan’s market data visualization tool, you can update your market share by service line, product line, or by sub product line, and these reports will automatically update as new data is available. If you need help setting this up, your Customer Success Manager can help you build this report—we’ll guide you through the process, and then it can run, on its own behind the scenes, without you having to worry about it again. Click here to read a first-hand account of how this automated market share reporting is benefiting the team at Lexington Medical Center.

2. Data Consistency

While data should be the foundation of every growth decision, it can also be the bottleneck that keeps teams from quickly moving forward. For starters, there are so many available data sources to choose from: state, Medicare, all-payer claims, hospital patient data, demographic, psychographic, and more. Additionally, data must be aggregated and cleaned to be useful. Then if you want to compare data from various sources you hit another problem as the data may not be consistent from one file to the next. With Stratasan’s curated view in Blackbird, you can query any of your data and see consistency in formatting and naming systems, allowing you to more quickly draw insights and develop growth strategies.

3. Custom Report Planning

When building custom maps and reports, start by getting in the mindset of making your work repeatable and automated. If you’re working in Excel, go ahead and set up your new report as if you know you are going to have to do it 10 more times. Try to automate calculations and work to set things up so only the data needs to be pasted in to get the desired output. That way, what you’re making is flexible and you’re ready to make adjustments if/when you realize something needs to change. 

Are there custom maps and reports your team relies upon for planning? If so, these can be time-consuming to update each quarter as new data is released. Stratasan’s Strategic Advisory Services team can automate this process for you, creating custom reports that automatically refresh when new data is available. 

4. Organization-Wide Communication

Communication is a pillar to successful internal team collaboration and as with most things, if you want to keep communication flowing, it’s important to make sure it’s easy to do so. For improved team communication, look for a tool with optimal sharing capability (hint, it’s not email!). Stratasan’s solution to this is Gallery. Gallery is a secure sharing platform on the Stratasan app that allows you to share presentations and reports. Team members can log in directly to the Gallery portal without having had an account to use other Stratasan tools. The insights in these reports and presentations refresh when new data is available, enabling you to seamlessly keep your team aligned around the most up-to-date information.

The Takeaway

In the months to come, finding ways to automate processes will be key as the healthcare industry continues to navigate the fall-out of COVID-19. The more you can make your work repeatable and automated, the more likely you’ll be able to stay productive and efficient. Additionally, the more you can stay out of the weeds of data processing, report building, and repetitive updating, the more you can spend time in the wisdom space (moving you high up the DIKW pyramid).

For more information on how Stratasan can help in automating your strategic reports, maps, and presentations, allowing time for more high-level thinking, then schedule a discovery call with one of our experts today. 

Article by Lee Ann Lambdin, SVP Strategic Advisory Services, and Morgan Atkins, VP of Product and Innovation for Stratasan

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