How to Be More Insightful and Strategic with Data-Based Findings
By Lee Ann Lambdin and Forrest Rich
At the close of each quarter, strategic planners in the healthcare industry have the opportunity to present quarterly findings and progress updates to executive teams and upper-level management. These quarterly meetings often provide critical insight necessary for continued advancement in planned growth-related projects. They could also be the ideal time to present new ideas.
These meetings present an opportunity to share key findings to leadership that can change the course of how a hospital’s planning, marketing, and business development departments will function in the weeks and months to come. Therefore, it is critical that you're prepared to tell the most compelling story possible with the data you have on-hand.
Executives need these quarterly updates to be high-level summaries of the market landscape and to cover everything from your hospital’s market share, trended volume, competitor positions, product lines, payor mix, patient migration patterns. They also need them to be presented in a brief, insightful, and visually appealing way. Insights to your progress of reaching planned goals and new details about emerging market opportunities need to be clear and easy to interpret and must readily facilitate productive conversation.
In order to deliver the brief, insightful presentations that are needed, strategic planners must pull and sift through significant amounts of data to determine what details are most important. Planners are then tasked with transforming these meaningful details into a compelling story. To help, Stratasan has compiled a list of six ways to tell a better story with your data.
Feel free to download, share, and put these suggestions into practice with your next presentation.
If you're interested in learning more about how to tell a better story with your data, then take the next step. Download our white paper, 6 Ways to Create More Effective Presentations. If you'd like more help with your quarterly presentations and annual strategic planning, then schedule a discovery call with one of our experts today.