2021 has been a year full of learning, growing, and overcoming for all of us. We hope Stratasan's Strategic Growth blog series has been a bright spot in your week, delivering insight and inspiring creativity. We discussed how to widen outpatient planning opportunities, learned how to use reimbursement data when entering new markets, discovered how to access the latest population data for better strategic planning, and much more.
As we close out the year, we thought it'd be helpful to share our five most popular blog posts of 2021. These posts received the most views and seemed to provide useful growth guidance to you, our readers. If you’re staying home for the holidays or enjoying some downtime before the new year begins, check out these posts that you may have missed or revisit your favorites for fresh insight.
Access the Latest Population Data for Better Strategic PlanningBy Megan Reeves
When the U.S. Census Bureau released the 2020 Census results, it triggered conversations among marketers and planners everywhere about changing market demographics. For healthcare business development leaders, these population shifts should be a signal that it’s time to reevaluate market demographics, to ensure they’re set up to adequately meet the needs of their community. In this post, we'll discuss how Stratasan, through the use of Esri's Tapestry Segmentation, is positioned to help in this endeavor.
Drive Growth and Provide Quality CareBy Brian Dailey
Over the years as we’ve worked with all-payer claims data (APCD), and built tools on top of this dataset, we’ve often encountered questions about it— what it includes and how it can be used. In this post, we’ll address many of those frequently asked questions. We’ll define APCD and describe the longitudinal analysis that can be done using this data.
How APCD Insights Can Empower Healthcare Growth Planners
The trend toward outpatient healthcare is here to stay, and for several reasons revolving around cost savings. Knowing this, healthcare growth planners need solid strategies for tracking patient movement, leveraging trends in reimbursement, and addressing physician leakage. In this post, we’ll discuss which data is the right data for planners to use to access the critical information needed for informed outpatient planning.
Improve Your Negotiation Strategy and Establish Favorable Market RatesBy Jennifer Keller
When talking to clients in the midst of scaling operations in a new market, the question of how to establish attractive market rates often comes up. The right data, insights, and tools are key to identifying the sweet spot when setting rates and planning for payer negotiations. In this post, we’ll discuss what data is needed, what new insights can be found, and how the right data can help your organization grow more successfully.
Tools to Revive your Planning Strategy
It’s quite possible that you won’t be able to use your pre-COVID strategic plan as a launching point to move forward. Planners must take into account the seismic shifts that have occurred and make some educated decisions about which new trends are here to stay. If you’re at the point of revisiting your growth strategy or taking steps to set the course for what strategy should look like post-COVID, then the tools shared in this post will help you along the way.
We hope Stratasan’s Strategic Growth blog series has helped you (and your business!) grow more strategically this year. We have a ton of fantastic content lined up for 2022 that we look forward to sharing.
Until then, Happy Holidays from the team at Stratasan and best wishes for a productive and growth-focused 2022!