Healthcare Strategic Growth Blog

The Promise (and Challenge) of Price Transparency Data

Posted by Dave Bailey on Dec 5, 2022 11:00:37 PM

By Dave Bailey
SVP Marketing

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Tags: Blog, Stratasan, data visualization, analytics, data-driven decisions, Healthcare Market Research, healthcare strategy, healthcare systems, hospital, Market Share, all-payer claims data, 2022, Syntellis, price transparency

New Claims Data Visualization Platform Delivers Focused Market Intelligence

Posted by Zach Missimo on Nov 1, 2022 5:45:00 AM

By Zach Missimo
Product Manager

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Tags: Blog, Stratasan, data visualization, analytics, data-driven decisions, Healthcare Market Research, healthcare strategy, healthcare systems, hospital, Market Share, Pathway, all-payer claims data, focus pathway, outmigration, 2022, Patient Origin, Out-migration, Syntellis

Changing Demographics Need Your Attention

Posted by Michael Shipley on Oct 17, 2022 4:30:00 AM

Adapting Your Growth Strategy to Meet the Needs of Aging and Racially and Ethnically Diverse Patient Populations 

By Michael Shipley
Senior Product Manager

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Tags: Blog, physician referral, Stratasan, strategic growth, strategic growth planning, strategic planning, data analytics, data-driven decisions, data strategy, growth planning, health care, health data, health strategist, health strategy, health system, health systems, healthcare, healthcare budget, healthcare planning, healthcare strategic growth, healthcare strategic planning, healthcare strategy, healthcare systems, hospital, hospital planning, hospital strategic planning, hospital strategy, hospitals, Inpatient Statistics, markeitng, Market Share, nashville, Physicians, Population Health Management, referral data, referrals, healthcare market share, marketing research, patient population, service area growth, service line growth, strategic growth plan, physician outreach strategy, Hospital growth plan, healthcare leadership, healthcare market data, hospital growth, physician patterns, patient experience, customer experience, physician strategy, diversity, data confidence, outmigration, physician referral leakage, outpatient, HOPD, 2022, Patient Origin, Syntellis, healthcare annual planning

Care-Setting Shifts Indicate It’s Time to Determine “What Next?”

Posted by Michael Shipley on Aug 12, 2022 7:00:00 AM

By Michael Shipley
Senior Product Manager

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Tags: Blog, Stratasan, strategic planning, strategy, data, data analysis, data analytics, data-driven decisions, data strategy, growth, health, health care, health strategist, health strategy, healthcare, healthcare data, healthcare planning, healthcare strategic growth, healthcare strategic planning, healthcare systems, hospital, Market Share, healthcare growth, data analyst, all-payer claims data, decision-driven decisions, data aggregation, payers, Gist

Stratasan's Most Popular Blogs of 2021

Posted by Jennifer Keller on Dec 13, 2021 9:32:16 PM

2021 has been a year full of learning, growing, and overcoming for all of us. We hope Stratasan's Strategic Growth blog series has been a bright spot in your week, delivering insight and inspiring creativity. We discussed how to widen outpatient planning opportunities, learned how to use reimbursement data when entering new markets, discovered how to access the latest population data for better strategic planning, and much more.

As we close out the year, we thought it'd be helpful to share our five most popular blog posts of 2021. These posts received the most views and seemed to provide useful growth guidance to you, our readers. If you’re staying home for the holidays or enjoying some downtime before the new year begins, check out these posts that you may have missed or revisit your favorites for fresh insight.

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Tags: Blog, strategic growth, health care, healthcare, healthcare strategic growth

Stratasan's Most Popular Blogs of 2020

Posted by Jennifer Keller on Dec 21, 2020 3:07:29 PM

2020 has been a year full of learning, growing, and overcoming for all of us. We hope Stratasan's Strategic Growth blog series has been a bright spot in your week, delivering insight and inspiring creativity. We uncovered innovative solutions to the healthcare revenue crisis, learned how to identify service line opportunities, discovered how new diagnosis and procedure codes are created, and much more.

As we close out the year, we thought it'd be helpful to share our five most popular blog posts of 2020. These posts received the most views and seemed to provide useful growth guidance to you, our readers. If you’re staying home for the holidays or enjoying some downtime before the new year begins, check out these posts that you may have missed or revisit your favorites for fresh insight.

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Tags: Blog, strategic growth, health care, healthcare, healthcare strategic growth, 2020

6 Considerations for New Urgent and Primary Care Clinics

Posted by Morgan Atkins on Aug 6, 2020 6:35:00 AM

Strategic Planning and Site Placements

Picking the right location is a critical challenge for any hospital or health system looking to grow strategically through a new site placement. Coffee shops provide a simple, yet appropriate, illustration. You have likely seen a hip, new coffee shop that serves great drinks close their doors after six months because it was in the wrong geographic location and couldn’t generate enough business. Perhaps visitors didn’t bother going because it was too far “off the beaten path.” Or there was always a line of cars waiting to turn into the parking lot so everyone who visited ended up frustrated or late to their final destination because of the congestion (and thus, never returned). Either way, you hopefully see the point: whether it’s coffee or medical care, people tend to make purchase decisions based off of location and convenience.

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Tags: Blog, strategic planning, health care, healthcare, hospital location, medical care, medical clinic, medical needs, primary care, primary care clinics, site placements, urgent care, urgent care clinics

Stratasan's Most Popular Blogs of 2019

Posted by Jennifer Keller on Dec 17, 2019 12:09:08 PM

We hope it’s been an incredible year of learning through Stratasan's Strategic Growth blog series. We said goodbye to a dear friend, learned the secrets of the DIKW pyramid, uncovered innovative solutions to the healthcare revenue crisis, and much more.

As we close out the year, we thought it would be helpful to share the five most popular blog posts from 2019. These posts received the most views and seemed to provide useful growth guidance to you, our readers. If you’re traveling over the holidays or just enjoying some downtime before the new year begins, check out these posts that you may have missed or revisit your favorites for fresh insight.

 

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Tags: Blog, strategic growth, health care, healthcare, healthcare strategic growth, 2019

5 Key Considerations for Hospital Service Area Growth

Posted by Morgan Atkins on Oct 25, 2019 12:14:00 PM

The pressure to compete and expand market share is at an all-time high for hospitals and health systems. Providers in many markets are feeling the impact of reduced patient payments, competitor maneuvers, and new market entrants. Looking for new opportunities for service area growth, hospitals and health systems often rely on their instincts, local knowledge, or attempt to draw guidance from raw market data. Too often, these tactics lead to frustrating endsgrowth plans that prove unsuccessful and year-end budget frustration.

 

New, trackable strategies must be enacted for the growth and change that is needed. Consideration of these five key areas will allow your hospital or health system to identify the best potential opportunities within a service area and guide your team toward more productive growth strategy and planning.

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Tags: Blog, strategic planning, demonstration, health care, healthcare, Market Share, market share, healthcare market share, healthcare service area, market share growth, service area growth

Know Your Customer Like Never Before, Part 3: Tapestry Segmentation and Wealthy Urban and Suburban Populations

Posted by Jason Haley on Aug 29, 2019 4:15:00 PM

Note: this post is part 3 of a six part series. You can read the firstsecondfourthfifth, and sixth posts or access the whole series here.

Download the Complete Tapestry Segmentation Guide:

As learned in the first and second installments of this blog series, it can be quite useful to use Esri's Tapestry Segmentation to target specific populations that your hospital, system, or physicians serve. Tapestry Segmentation was designed specifically to understand your customer’s lifestyle choices – what they buy and how they spend their free time. This information gives Stratasan, and our clients, insights that help identify facility’s patient types, optimal sites for hospitals, physician offices, FSERS, and urgent care locations. We use Tapestry Segmentation to help our clients get higher response rates, focus on the most profitable growth opportunities, and invest their resources in the best ways possible.

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Tags: Blog, physician relations, Stratasan, strategic growth, strategic planning, consumer outreach, data, Engineering, Esri, esri tapestry segmentation, GIS, health care, healthcare, healthcare data, Market Share, marketing, Tapestry, tapestry segmentation

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