With so many avenues to interact with patients and prospective patients online, hospitals and health systems are finding new and creative ways to connect every day. In this post, find inspiration from four health systems making impressive and forward-thinking strides in their marketing programs. Each hospital has employed notable marketing, and particularly social media, strategies in an effort to engage their community.
Tags: content marketing, healthcare marketing, marketing, social media, hosptial marketing
The healthcare marketing landscape has changed in many ways over the past few years. Perhaps the biggest change is that the healthcare consumer is more empowered now than ever before. With an increasing amount of information about healthcare services and providers at their fingertips, consumers are making more educated decisions about how they seek the care they need. To stay competitive, your marketing mix has to evolve.
Here are 5 tips on how to make better use of your healthcare marketing budget:
Tags: Blog, advertising, content marketing, healthcare, healthcare marketing, healthcare strategy, marketing, mobile advertising, social media
