Stratasan Blog

Quiz: How Strong is your Data QA Process?

Posted by Haley Attridge on Dec 12, 2017 9:07:00 PM

How frequently do you QA your data? Do you check for discrepancies in your data? Do you have a standardized method for identifying outliers in your data?

The value of data-driven decision making may already be apparent to your team. Or, maybe you've never recognized how Data QA can improve your growth planning process. Either way, this quiz will provide valuable insight as to how well your team is doing. 

Take this short quiz and receive:

  • Immediate feedback as to how good your team is with Data QA
  • Tips and best practices for improving your Data QA process
  • Insights about the value of data-driven decision making
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Tags: data, data processing, healthcare data, data qa

5 Ways to Increase Organizational Alignment: It Starts with Data

Posted by Tony Camarata on Nov 22, 2017 8:15:00 AM

By Tony Camarata

Is your healthcare system failing to meet annual strategic goals due to a lack of organizational alignment? Studies show that the highest-performing healthcare organizations have a strategic plan that sets a clear direction for all functional teams. This plan succeeds or fails depending upon organization-wide understanding of the goals, tactics, and measurable outcomes needed to fulfill the strategic goals. Conversely, if your team is unable to establish alignment, your health system risks stagnation and year-over-year frustration about your inability to meet goals and expectations.  
Here’s a look at how to improve your hospital’s organizational alignment from top to bottom and and why getting this right could be the key to meeting your annual strategic goals.

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Tags: strategic growth, strategic growth planning, strategic planners, strategic planning, data, healthcare, healthcare strategic growth, alignment

Gain Unprecedented Access to Patient Data: Physician Pathway Update

Posted by Ashley Graham on Aug 9, 2017 9:12:52 AM

An Inside Look and What It Means for Your Growth Strategy

By Ashley Graham

As you may know, Stratasan recently updated our Physician Pathway application with referral relationships based on full-year 2016 Medicare data. This long-awaited update means you will have complete access to the most current patient data, giving your team a major competitive edge over other physician relations outreach programs in your service area.

  • Analysts who regularly work with physician data will enjoy the behind-the-scenes look this post will give into all that was involved in this data update.
  • Those of you who focus on business development and strategic planning will be excited to discover how this data update can positively impact your growth strategy.
  • Physician Relations Reps, data is the foundation upon which your entire outreach strategy lives or dies. You will appreciate how this update will give you the most current patient data available.
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Tags: physician liaisons, Physician Pathway, physician recruitment, physician referral tool, strategic growth, strategic growth planning, strategic planners, strategic planning, data, healthcare, healthcare data, healthcare strategic growth, physician liaision, healthcare physician strategy, physician outreach strategy, big data, vrdc

Annual Growth Planning: Track Progress and Measure Success

Posted by Taylor Smith on Aug 2, 2017 12:24:03 PM

By Taylor Smith

When you’ve invested significant time, capital, and resources into your organization’s growth and expansion, you want to ensure that your efforts are paying off.

You’ve walked through all the right steps for strategic growth planning: you conducted a business and operational analysis, developed a strategic plan, and your team has been executing against it. This planning process can be daunting for any team to manage, but especially so if you are a smaller hospital or one of the many hospital systems trying to maintain a growth mindset in the face of downsizing.

You have now arrived at step 8 of a successful strategic growth process: reviewing your plan’s execution to measure progress. The purpose of this review is to make sure your hard work is paying off and your goals are being achieved.

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Tags: strategic growth, strategic growth planning, strategic planners, strategic planning, data, healthcare, healthcare data, healthcare strategic growth, big data

6 Ways to Create More Effective Presentations

Posted by Lee Ann Lambdin on May 10, 2017 7:46:08 AM

By Lee Ann Lambdin and Forrest Rich

How to present more insightful and strategic data-based findings.

When given the opportunity to present market insights, pitch new marketing ideas, or showcase progress updates regarding your growth-related projects, are you delivering presentations that tell the most compelling story possible? Or do you often find that your presentations fall flat and fail to achieve your intended outcome?

Equipped with the right method for creating impactful presentations, your meetings can effetively and clearly present the right information and achieve your desired results. If your presentations are not clear, easy to interpret, and readily facilitating productive conversations, then this white paper is for you.

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Tags: strategic growth, strategic growth planning, strategic planners, strategic planning, data, healthcare, healthcare strategic growth, presentations, big data, data presentation

5 Key Considerations for Hospital Service Area Growth

Posted by Morgan Atkins on Apr 4, 2017 10:04:54 AM

By Morgan Atkins

The pressure to compete and expand market share is at an all-time high.

Providers in many markets are feeling the impact of reduced patient payments, competitor maneuvers, and new market entrants. When trying to determine the best expansion opportunities, hospitals and health systems often develop growth plans based upon instinct, local knowledge, or raw market data.

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Tags: strategic growth, strategic growth planning, strategic planners, strategic planning, data, healthcare, healthcare strategic growth, big data

Big Data or The Right Data? Why Hospitals and Healthcare Systems Should Focus on Data Relevant for Strategic Growth

Posted by Tony Camarata on Mar 8, 2017 11:43:58 AM

By Tony Camarata

Discussions around “big data” — what it is and why it’s useful — are infiltrating every arena of the healthcare space. Strategic planning, marketing, business development, patient care, and health outcomes are looking to big data for answers.

While the intelligence gained from big data analysis is valuable, there are compelling reasons to believe that working with the right data is far more important than simply having access to, and analysis of, big data.

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Tags: strategic growth, strategic growth planning, strategic planners, strategic planning, data, healthcare, healthcare strategic growth, big data

Pro Tips for Presenting Market Data Visualization to Any Audience

Posted by Morgan Atkins on Feb 28, 2017 4:33:20 PM

By Morgan Atkins

In the healthcare industry, marketing professionals and strategic growth planners are tasked with the important job of creating stories out of datathe art of visualization. You must take rows upon rows of data and transform it into an easily digestible formata skill that when executed properly, is extremely valuable. Anyone can create a bar graph, but the ability to create visualizations that are meaningful and insightful is an art form. 

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Tags: data visualization, data, health data

Know Your Customer Like Never Before, Part 3: Tapestry Segmentation and Wealthy Urban and Suburban Populations

Posted by Jason Haley on Jan 16, 2017 4:15:13 PM

Note: this post is part 3 of a six part series. You can read the firstsecondfourthfifth, and sixth posts here.

As learned in the first and second installments of this blog series, it can be quite useful to use Esri's Tapestry Segmentation to target specific populations that your hospital, system, or physicians serve. Tapestry Segmentation was designed specifically to understand your customer’s lifestyle choices – what they buy and how they spend their free time. This information gives Stratasan, and our clients, insights that help identify facility’s patient types, optimal sites for hospitals, physician offices, FSERS, and urgent care locations. We use the Tapestry Segmentation dataset to help our clients get higher response rates, focus on the most profitable growth opportunities, and invest their resources in the best ways possible.

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Tags: Blog, physician relations, Stratasan, strategic growth, strategic planning, consumer outreach, data, Engineering, Esri, esri tapestry segmentation, GIS, health care, healthcare, healthcare data, Market Share, marketing, Tapestry, tapestry segmentation

Know Your Customer Like Never Before, Part 2: Targeting Older (40+) Rural Populations

Posted by Jason Haley on Sep 27, 2016 2:02:59 PM

 

Note: this post is part 2 of a six part series. You can read the firstthirdfourthfifth, and sixth posts here.

As we know from the first post in this series, Esri's Tapestry Segmentation is diverse and quite different depending on the part of the country in which you live. Tapestry was designed specifically to understand customer's lifestyle choices – what they buy and how they spend their free time. This information gives Stratasan, and our clients, insights that help identify facility’s patient types, optimal sites for hospitals, physician offices, FSERS, and urgent care locations. We use the Tapestry Segmentation dataset to help our clients get higher response rates, focus on the most profitable growth opportunities, and invest their resources in the best ways possible.

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Tags: Blog, Stratasan, strategic growth, consumer outreach, data, Esri, esri tapestry segmentation, GIS, health care, healthcare, healthcare data, marketing, Tapestry, tapestry segmentation

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