Evaluating 2020 Data—Is it Useful or Not?
When 2020 budgets and strategic plans were set in the fall of 2019, no one could have imagined that by the following March, they’d be useless. Plans created for 2021 may be no better off, as they were established in the midst of a pandemic. How can strategic planners start again? What data and analytics should be used when 2020 trending is out of the question?
This is the first post of a series where we’ll discuss how strategic planners can regain focus, make sense of the data collected during COVID-19, and approach planning for the future. In this post, we’ll discuss how to approach 2020 data differently. In the next two posts, we’ll offer some actionable advice.
Let’s dive in and talk about how to reconcile 2020 data and use it effectively in strategic planning.
