Healthcare Strategic Growth Blog

Developing Our New Software: Why We Love React, Redux, and Django

Posted by Scott Burns on Apr 18, 2017 8:00:00 AM

By Scott Burns, and Corey Robertson, and Lisa French

As we’ve approached the release of our newest software, Launch Pathway, we have blogged about how Launch Pathway compares to other business intelligence tools, why data visualization is so important, and why hospitals and health systems should focus on the right data over big data.

 

Now in this post, a few members of our development team are taking the opportunity to share some of what they experienced while building this new software. As developers, this post is partly a love letter to the Stratasan tools and also an opportunity to share our philosophy on iteratively delivering large projects. With that in mind, we hope you enjoy.

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Tags: software development, data visualization, data analysis, developers, Django, healthcare, healthcare data, software, launch pathway, react, Redux, development

Launch Pathway vs. Tableau

Posted by Tony Camarata on Mar 28, 2017 3:45:21 PM

Why Each Platform was Created and the Unique Needs and Goals of Each User

By Tony Camarata, Scott Burns, and Forrest Rich

As we approached the official release date of Launch Pathwaywe found it helpful to consider other platforms on the market that provide a similar set of offerings. We analyzed and researched our customer’s needs and the options previously available to them so we have a more complete understanding of how Launch Pathway will be useful and relevant to our customers. Based on our market research, these are the three primary options available to healthcare marketers and strategists looking to apply data intelligence to strategic growth planning:

  • An in-house DIY approach
  • Tableau
  • Launch Pathway

We won’t cover the details of an in-house DIY approach in this post, but we’ll instead focus on the differences between Tableau and Launch Pathway. Launch Pathway is strategic intelligence platform that transforms complex healthcare market data into straightforward insights. It removes the roadblocks of data crunching for healthcare marketing and strategic planning professionals, allowing users to more quickly progress to the high-value work of growth strategy and planning. Tableau was created to help anyone see and understand their data, whatever that data might be. It connects to almost any database, allowing for the creation of drag and drop to visualizations.

We know both Tableau and Launch Pathway have a lot of great capabilities, so we’re not interested in detailing out every good and bad aspect of each platform. But, we do see value in highlighting the strategy behind why each was created, who the users are of each, and what these users are trying to accomplish.

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Tags: data visualization, data analysis, healthcare, healthcare data, healthcare analytics partner, launch pathway, healthcare market data, tableau

Pro Tips for Presenting Market Data Visualization to Any Audience

Posted by Morgan Atkins on Feb 28, 2017 4:33:20 PM

By Morgan Atkins

In the healthcare industry, marketing professionals and strategic growth planners are tasked with the important job of creating stories out of datathe art of visualization. You must take rows upon rows of data and transform it into an easily digestible formata skill that when executed properly, is extremely valuable. Anyone can create a bar graph, but the ability to create visualizations that are meaningful and insightful is an art form. 

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Tags: data visualization, data, health data

Healthcare Visualization: Symbology

Posted by Jason Haley on May 8, 2012 2:36:10 PM

This post is the fourth in a five-part series (I. Projection, II. Base Maps, III. Color Selection, IV. Symbology, and V. Legends) which will look at various GIS tools and methodologies utilized by Stratasan.

In this post we will discuss different types and styles of symbologies used in our maps at Stratasan. Symbology is the combination of the color, shape, and size of attributes on a map. It is critically important in polygon, line, and point layers. Symbology is quintessential in making a map readable and in helping the information on the map be interpreted both easily and quickly. The symbology of attribute labels helps the map reader understand what locations are important and which locations are  most significant.  Without proper symbology, a great map can become completely useless.

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Tags: data visualization, GIS, healthcare data

Healthcare Visualization: Effective Use of Color

Posted by Jason Haley on Mar 22, 2012 7:42:58 AM

This post is the third in a five-part series (I. Projection, II. Base Maps, III. Color Selection, IV. Symbology, and V. Legends) which will look at various GIS tools and methodologies utilized by Stratasan.

In this post we will discuss the colors and color schemes we use in our maps at Stratasan. Color is an important part of any map.  It helps the map reader understand what is being presented, helps separate and organize different attributes, and draws the reader into the cartographic presentation.

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Tags: data visualization, GIS, healthcare data, healthcare mapping

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