Stratasan’s Physician Patterns to Offer Expanded Physician Referral Insights
By Dave Sellers and Jason Haley
As you may have heard, CMS Administrator Seema Verma announced that The Centers for Medicare and Medicaid Services is making Medicare Advantage encounter data, which covers provider identifiers, diagnoses and date and type of service, available for the first time to researchers.
This new effort is part of the CMS and White House patient data collaboration, known as MyHealtheData. CMS also plans to encourage Medicare Advantage programs to use release platforms that meet the capabilities of CMS' Blue Button 2.0 feature, which allows patients to access their own claims data. A patient-centered system requires focus on "data, quality data, cost data, a patient's own data," Vema shared.
How does this update affect Stratasan customers, and particularly, those in Medicare-only states: Alabama, Arkansas, South Dakota, Idaho, and Hawaii?
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Tags:
medicare,
healthcare data analytics,
healthcare market data,
healthcare data,
data analysis,
data analytics,
physician patterns,
physician referral
A HealthRedesigned Podcast
By Jason Moore
The rapid progression of healthcare means it’s more important than ever for hospitals to understand how they should evolve. The need for the right data to make the best strategic decisions possible has become a critical component to growth.
Through our applications and our services, Stratasan makes it easier for hospitals and healthcare systems to turn their data into intelligence and make data-based decisions that’ll help them grow strategically and stay competitive.
I recently chatted with Jon Lay, Founder at Hanno, and discussed these ideas, which were recorded in this podcast conversation.
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Tags:
healthcare analytics partner,
podcast,
healthcare patient,
hospital growth,
Hospital growth plan,
growth mindset,
strategic growth plan,
healthcare growth,
healthcare market data,
healthcare data analytics
Why the Right Referral Software is Necessary to Ensure Goals Are Being Met
By Jackie DeGroat and Sean Conway
Hospitals depend heavily on their referring physicians for patient volume and revenue, which is why developing and maintaining relationships with these physicians is so important. Physician Liaisons are the face, voice, eyes, and ears of this demanding effort. Physicians have a lot of options for referrals and this competition puts even more pressure on physician relations teams to effectively manage provider relationships.
Physician relations teams are responsible for strengthening relationships between physicians and their hospital or health system, with the goal of driving more referrals in-network. There are many components that make up a quality physician relations program, such as a strategic sales plan, effective encounters, and meaningful conversations. But to ensure program goals are being met, physician relations teams must track and measure their initiatives so they can successfully identify opportunities for improvement.
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Tags:
healthcare marketing,
marketing,
healthcare strategic growth,
healthcare strategic planning,
strategic growth,
healthcare data,
healthcare data analytics,
Physician Pathway,
healthcare physician strategy,
physician referral,
physician relations
Introducing Demographics for Launch Pathway
By Tony Camarata, Morgan Atkins, and Rebecca Groner
Demographic data is one of the oldest forms of strategic planning data available. The inaugural US Census was in 1790, which is relatively recent considering the history of census data. Today, demographic data is a basic commodity with detailed information being available on the Census Bureau's website. You can also get this kind of information from numerous established businesses or from a trade association.
While easy access to demographic data is convenient, simply having the information is often not enough. Businesses and organizations looking to use demographic data to find opportunities for growth will need the data to be filtered and organized in a way that makes it useful. This is especially the case for hospitals and healthcare systems.
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Tags:
healthcare marketing,
marketing,
marketing development,
marketing roi,
targeted marketing,
launch pathway,
healthcare strategic growth,
healthcare strategic planning,
strategic growth,
demographics,
healthcare demographics,
healthcare data,
healthcare data analytics
Why Patient Loss is More than a Calculation of Supply and Demand
By Lee Ann Lambdin and Jackie DeGroat
As you read in a previous blog, a Community Physician and Provider Demand Analysis is essentially a math problem—determine supply, determine demand, and subtract. Your facility’s growth or decline in market share is closely tied to the physicians who are available in your service area. If you don’t have the right number of physicians to support the number of patients in your service area, they will likely go elsewhere to receive care.
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Tags:
healthcare physician strategy,
patient loss,
physician retention,
healthcare strategy,
healthcare strategic planning,
healthcare strategic growth,
healthcare data analytics,
physician outreach strategy,
physician recruitment,
physician tool,
physician liaision,
physician liaison
Why Having the Right Number of Physicians is Key to Retaining Your Patients
By Lee Ann Lambdin and Jackie DeGroat
Your facility’s growth or decline in market share is closely tied to the physicians who are available in your service area. If you don’t have the right number of physicians to support the number of patients in your service area, they will likely go elsewhere to receive care.
According to the Association of American Medical Colleges, patient demand is surpassing physician supply. In other words, there are more patients needing care than there are physicians practicing medicine. Hospitals that conduct a community physician and provider demand analysis, sometimes known as a Physician Demand Estimator or Medical Staff Development Planning, will be armed with the right intelligence to effectively recruit for the appropriate specialists needed in their service area.
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Tags:
healthcare physician strategy,
patient loss,
physician retention,
healthcare strategy,
healthcare strategic planning,
healthcare strategic growth,
healthcare data analytics,
physician outreach strategy,
physician recruitment,
physician tool,
physician liaision,
physician liaison
