A More Efficient Way to Boost Revenue and Attract Patients
By Tony Camarata
Historically, market performance has been measured through market share, a single snapshot of patients treated. While market share can be used to measure market position, it fails to deliver the complex intricacies of patient choice, which are vital to improving care delivery. Hospitals planners need better visibility into the full continuum of patient choice in order to deliver the right services for their patients.
Share of wallet provides this added visibility by not only showing the patient treatment snapshot, but also showing everywhere else your patients are utilizing care. These insights will lead your team down the path of determining if you can provide that same care to your patients and potentially attract them to choose your hospital over your competition.
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Tags:
strategic growth planning,
healthcare growth,
all-payer claims data,
apcd
How to Grow and Stay Relevant in the Evolving Healthcare Space
By Morgan Atkins and Daniel Dreaden
It has been predicted that 2019 will be marked by many changes in the healthcare industry. The progression towards more cost effective and convenient healthcare will continue to motivate mergers and acquisitions that will disrupt the status quo and alter the way consumers interface with this industry.
"In overwhelming numbers, consumers are willing to abandon old [healthcare] models for more efficient, convenient care… We are seeing this go far beyond flu shots." Ceci Connolly, managing director of PwC's Health Research Institute, said during a webinar on the study.
The shifting dynamics of healthcare will continue to drive providers of all sizes to remain flexible and open to new possibilities. Here are four ways hospitals can embrace these changes, stay competitive, and see growth in 2019.
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strategic growth,
strategic planning,
healthcare planning,
healthcare growth,
healthcare market share,
healthcare trends,
healthcare mergers and acquisitions
A HealthRedesigned Podcast
By Jason Moore
The rapid progression of healthcare means it’s more important than ever for hospitals to understand how they should evolve. The need for the right data to make the best strategic decisions possible has become a critical component to growth.
Through our applications and our services, Stratasan makes it easier for hospitals and healthcare systems to turn their data into intelligence and make data-based decisions that’ll help them grow strategically and stay competitive.
I recently chatted with Jon Lay, Founder at Hanno, and discussed these ideas, which were recorded in this podcast conversation.
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Tags:
healthcare analytics partner,
healthcare growth,
healthcare patient,
strategic growth plan,
Hospital growth plan,
healthcare market data,
healthcare data analytics,
hospital growth,
podcast,
growth mindset
Practical Tips for Maintaining a Growth Mindset in your Organization
By Morgan Atkins
Stratasan understands how paramount change is to progress. We strive to be trailblazers in the healthcare space, developing innovative tools and services that address our clients' growth goals. The best way we can effectively lead our clients and provide value is by innovative thinking that challenges the status quo. Our goal is to empower our customers with the strategies that will equip them to more effectively face a challenging and ever-evolving healthcare industry.
At the heart of innovation is the ability to reframe your perspective. Henry Ford once said "If I had asked people what they wanted, they would have said faster horses." Often, the question itself limits what you think the possibilities are. If you have an open mind about the possibilities, you maximize your chances of building effective and unexpected solutions.
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Tags:
strategic growth planning,
strategic planning,
strategy,
growth,
growth planning,
healthcare strategy,
working smarter,
healthcare growth,
healthcare trends,
leadership,
change,
healthcare leadership,
development,
core values,
hospital growth
Maintain a Growth Mindset in the Face of Tightening Margins and Shrinking Departments
By Lee Ann Lambdin
As healthcare margins continue to tighten and consolidation remains a reality for many small hospitals, numerous marketing professionals are feeling the need to validate their impact by developing marketing strategies based on reliable, data-based intelligence. The pressure is on to stretch marketing dollars as far as possible, and it’s important for marketing outreach to be focused and data-based.
Marketers and strategic planners alike are facing a new reality that requires them to do more with less. Many who have marketing in their title are also responsible for planning and strategy as well, and it’s apparent that this phenomenon is due to one of two things:
- Either there was never a planning position or strategy has increasingly become a more important function for the hospital or health system so this job was given to the department that made the most sense: marketing.
- Or, the planning position was eliminated over time and the function was consolidated with the marketing function.
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Tags:
strategic growth,
strategic growth planning,
strategic plan,
strategic planners,
health strategist,
healthcare planning,
healthcare strategic growth,
healthcare strategic planning,
hospital strategic growth,
hospital strategic planning,
healthcare analytics partner,
healthcare growth,
strategic growth plan
As you are planning for the start of a new year, it may be time to consider bringing on an outside partner or switching to a new one, to help facilitate your 2017 strategic growth plans. As you consider options for a strategic growth partner, there are a variety of factors to consider.
Should you go with a software platform? A consulting firm or services team? Should you keep things simple and go with the partner who could do a little bit of everything, but may not specialize in any one area? Should you hire the company with the fancy website? Or perhaps you could choose a provider that offers just the niche you need.
Ultimately, your best choice depends on your system’s unique needs; but if you find yourself noticing any of the following things as you walk through the evaluation process with a new partner, take note, as it could be a warning sign for a less-than-stellar partnership down the line. Any one of these issues could lead to costly consequences and pitfalls that may not seem important early on but can cause big problems for your health system as the relationship progresses.
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Tags:
Blog,
strategic growth,
strategic planning,
health care,
healthcare,
healthcare analytics partner,
healthcare growth
Without reliable, data-based intelligence, it is difficult to create actionable and measurable strategies for growing a service line.
In this webinar, Drake and Sean cover the various challenges to growing a service line and potential solutions, as well as looking at how Stratasan's Product Line Toolkit can help in these efforts.
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Tags:
Blog,
strategic growth,
strategic growth planning,
strategic planning,
growth,
health care,
healthcare,
marketing,
training,
webinar,
healthcare growth,
healthcare service line,
service line growth
