Healthcare Strategic Growth Blog

Founder's Perspective: Cultivating a Culture of Partnership

Posted by Brian Dailey on Nov 19, 2019 8:40:12 PM

Understanding, Trust, and Transparency are Three Keys to Success

By Brian Dailey

I recently finished David McCullough's "The Path Between The Seas," an overview of the planning and construction of the Panama Canal. The scale of the human effort put into this project is incomprehensible, but there is much to be learned from it about leadership, organizational alignment, and the importance of communication.

One way to think about alignment and communication is partnership. In the lead up to the construction of the canal, William Gorgas was sent to Panama to deal with the problem of malaria and yellow fever. At the turn of the 20th century, many were still skeptical of the connection between these diseases and mosquitoes. When Gorgas tried to advocate for resources to reduce the mosquito population, he was constantly met with resistance and skepticism. Even though it was his job to reduce the tropical diseases that ravaged the canal worker population, he was unable to do so because his peers viewed him as a challenge to be overcome, not a partner in the construction of the canal.

The first Chief Engineer of the canal, John Wallace, saw Gorgas as an annoyance. As an engineer, he was concentrating on "making the dirt fly" and did not consider Gorgas's medical background to be helpful with this effort. It wasn't until John Stevens became Chief Engineer that Gorgas was taken seriously. Stevens viewed Gorgas as a partner in a humanitarian effort. Once Gorgas was given the requested resources he was able to quickly eliminate cases of yellow fever.

Partnership—among individuals, departments, and other organizations—is pivotal to the success of any venture, whether it's placing a new outpatient clinic or connecting the Pacific to the Atlantic over fifty miles of mosquito-infested jungle. So how do we cultivate partnerships?

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Tags: alignment, leadership, healthcare leadership, founder's reflections

Innovative Solutions to the Healthcare Revenue Crisis

Posted by Morgan Atkins on Aug 14, 2019 10:00:00 AM

How Leaders Can Look Within for Answers

By Morgan Atkins

With healthcare reimbursement constantly changing, health systems and hospitals are searching for new revenue streams to diversify their income. Financial cuts, new regulations, and payer contract negotiations have pushed healthcare institutions to find new, creative ways to keep revenue flowing while still maintaining high quality care.

“Exploring diversified, innovative revenue streams” was listed as third most important issue of strategic importance in a recent survey of 146 C-suite executive. A Becker’s Hospital Review article covering this survey shared that “C-suite executives at both health systems and community hospitals are shifting their focus to nontraditional sources of growth rather than relying solely on conventional determinants of market share.”

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Tags: service area growth, service line growth, leadership, healthcare leadership, innovation, revenue

Founder's Perspective: Innovation through Collaboration with Client Partners

Posted by Jason Moore on Apr 11, 2018 8:41:43 AM

By Jason Moore, with original post from XMI

Recently, I had the pleasure of being interviewed on the topic of how collaboration between technology companies and larger, more established healthcare provider companies (e.g. hospital system, ambulatory surgery company, etc.) propels product innovation.

During this conversation, two prevailing thoughts kept occurring. First, Stratasan has been extremely fortunate with a partner base of clients who have approached the collaboration process with an open mind and generosity to share their expertise and experiences. Second, our core value of “Our Success Is My Success” extends further outside of our walls than I believe we intended when we first adopted it.

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Tags: software development, product development, leadership, core values, company philosophies, company values, founder's reflections

Founder's Perspective: 3 Ways Our Company Culture Ensures “We’ll Figure It Out”

Posted by Brian Dailey on Jan 23, 2018 8:37:08 PM
By Brian Dailey

“We’ll figure it out.”

This is a phrase that has oft been uttered in the conference rooms and offices at Strasasan. Healthcare as an industry may have an image of being old and staid, but as we have discovered, there are new opportunities every day for creative solutions to shine. We have relied heavily on our team’s creativity and innovation (well described in another blog post by Morgan Atkins) to develop new tools and products to serve our customers.

Hence, in the last quarter of 2017, we recognized that this phrase is an important part of our company culture, making it one of our core values.

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Tags: growth, leadership, core values, founder's reflections, reflections, growth mindset

Fostering Innovation: Creating a Workplace Culture Open to Change

Posted by Morgan Atkins on Jan 9, 2018 3:19:16 PM

Practical Tips for Maintaining a Growth Mindset in your Organization

By Morgan Atkins

Stratasan understands how paramount change is to progress. We strive to be trailblazers in the healthcare space, developing innovative tools and services that address our clients' growth goals. The best way we can effectively lead our clients and provide value is by innovative thinking that challenges the status quo. Our goal is to empower our customers with the strategies that will equip them to more effectively face a challenging and ever-evolving healthcare industry.

At the heart of innovation is the ability to reframe your perspective. Henry Ford once said "If I had asked people what they wanted, they would have said faster horses." Often, the question itself limits what you think the possibilities are. If you have an open mind about the possibilities, you maximize your chances of building effective and unexpected solutions.

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Tags: strategic growth planning, strategic planning, strategy, growth, growth planning, healthcare strategy, working smarter, healthcare growth, healthcare trends, leadership, change, healthcare leadership, development, core values, hospital growth

Founder's Perspective: 2017 Reflections

Posted by Jason Moore on Dec 20, 2017 10:13:10 AM

By Jason Moore

2017 has been a banner year for Stratasan on many fronts. We are approaching our seven year anniversary on May 18 and our team continues to adapt and evolve as we prepare for our next stages of growth.

Some of the notable internal occurrences from this past year include: two employees (Jason Haley, Tony Camarata) celebrated their six year Strataversary; three employees (Dan Foreman, Lee Ann Lambdin, Morgan Atkins) celebrated their five year Strataversary; one new product was released (Launch Pathway); four children were born and/or adopted; we moved into a new office on April 1; we held a crock pot competition (Scott Burns was named the champion); we had zero unscheduled downtime (thanks to Marcus Young and our fantastic Dev team!!); and ten new Stratanauts joined our team. 

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Tags: growth, leadership, 2017, founder's reflections, reflections

Founder's Perspective: Attending SHSMD Connections

Posted by Jason Moore on Sep 13, 2017 10:28:05 AM

By Jason Moore

We are gearing up for The Society of Healthcare Strategy & Market Development’s annual conference (SHSMD Connections 2017). This will be our seventh consecutive year to participate and this year’s conference will be held in Orlando, FL, a city and state that is top of mind for us right now in the wake of Irma.

I've been reflecting back on how far Stratasan’s involvement in this conference has grown since our first year attending. Over time, we have increased in capacity, objectives, and number of participants.

SHSMD has always been the most important annual conference for Stratasan. Not only is it the biggest healthcare strategy conference nationwide, the speaker themes, trainings session topics, and attendees are all inline with our wheelhouse of expertisehealthcare marketing and strategic planningwhich makes it the perfect opportunity for us to network and learn.  

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Tags: growth, healthcare conference, SHSMD, leadership, conferences, shsmd17

Founder's Perspective: Scaling Culture

Posted by Jason Moore on May 23, 2017 10:03:25 AM

By Jason Moore

As I write this blog post, I am in the middle of a 36-hour (mostly) silent retreat detached from electronics. As someone who straddles the line between extrovert and introvert, opportunities like this are a welcome backdrop to my normal day-to-day.

This retreat has given me time to reflect on many things, including Stratasan’s six-year anniversary which we celebrated on May 18th (photos from the party shown below). As I consider all that has happened over the last six years, my thoughts continually circle back to our culture and how it has developed over time. From the outside, my co-Founder, Brian Dailey, and I are seemingly very different people. But, at our core, we value very similar things: a healthy intertwining of work and personal life; being present for the moment and the task at hand; helping and watching others grow even beyond where they thought they could; and finishing  a job sometimes merely because we gave our word that we would.

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Tags: anniversary, growth, leadership, core values, company philosophies, company values

Leading Change in Healthcare

Posted by Lee Ann Lambdin on Mar 14, 2017 11:01:41 AM

A Review: 2017 SHSMD Executive Dialogue


By Lee Ann Lambdin

Between February 21–22, 2017, a group of senior-level strategic executives gathered in Scottsdale, AZ for the SHSMD Executive Dialogue: Leading Change, an interactive seminar with in-depth dialogue about healthcare strategy and marketing. I had the pleasure to attend the meeting and learn from both presenters and other attendees.

 

The learning objectives for this event were the following:

  • Critically consider major changes in healthcare and explore implications for healthcare strategy professionals.
  • Examine in-depth, significant organizational imperatives and the role strategic leaders play in effective planning, implementation, and execution.
  • Gain new insights into the expertise and approaches that will lead to personal and organizational success through open dialogue with recognized experts, along with peer strategic leaders.

With 3 speakers at this conference, one presentation from a sponsor, and an hour of Q&A and discussion after each speaker, there was a great deal of interaction and dialogue between the attendees. There were forty attendees, creating a true sense of intimacy and openness among those in attendance. In short, it was a very worthwhile meeting.

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Tags: health data, healthcare, SHSMD, leadership, change, healthcare leadership

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